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Digital China: E-Commerce Innovation und Digital Marketing

China represents approximately 50% of the worlds E-com market and has created and implemented some of the most innovative and data driven marketing tools, shaping the social Spurs in China.

Event organized in Frankfurt, Tech Quartier: Digital China: E-Commerce Innovation and Digital Marketing; Key note speaker: Ms. Pauline Zhu, expert in e-commerce and digital marketing

In this event, Pauline shared how to create first awareness in China for brands and how others successfully or unsuccessfully target the large yet diverse Chinese consumer base, how T-mall works for merchants to leverage the ecosystem and other marketing tools to excel in the competitive landscape.

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Delegationsreise nach China

2nd delegation tour to China: enabling western companies meeting their potential Chinese investors & strategic partners, and supporting them in entering the Chinese market Destinations: 

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